Bill Bryson, author of A Short History of Nearly Everything and A Walk in the Woods, once wrote: “Among the many thousands of things that I have never been able to understand, one in particular stands out. That is the question of who was the first person who stood by a pile of sand and said, ‘You know, I bet if we took some of this and mixed it with a little potash and heated it, we could make a material that would be solid and yet transparent. We could call it glass.’ Call me obtuse, but you could stand me on a beach till the end of time and never would it occur to me to try to make it into windows.”
Well, Bryson, my amazement doesn’t stop there. With the wide variety of glass products now available, it’s amazing to think that product engineers are able to look at a perfectly useful window and say to themselves, “Sure, this is great, but what if it were also able to—” thus inspiring a future winner of the USGlass Product of the Year award.
Just this weekend I was discussing the wild options available for residential windows. My mom mentioned during a phone call that she would be replacing the windows in her living room. The room has a shaded view of Hampton Creek and while during the summertime the river breeze cools most of the house, the winter heating bills can be painful. We discussed some of the options that are now available to help keep the heat in and the frosty weather out.
“Now if only I could find a window that would clean itself,” my mom sighed before we said goodbye.
“Actually,” I couldn’t help but add, “there are self-cleaning glass products now on the market.”
Maybe this option isn’t right for my mom now, but it might be someday. And surely you engineers out there who work on a somewhat larger scope than my Mom’s ranch house also begin your designs for the next breakthrough in glass products with the simple words “if only.”
You can think of our Product of the Year awards as a tribute to the ingenuity that follows those words, “if only.” This spotlight isn’t just a tribute to the exciting advances in our industry over the course of the last year, but also an indication of the direction new products in the year ahead may take us. So keep an eye on your inbox for our upcoming survey for the 2007 Product of the Year, and be sure to cast your vote.
Monday, October 29, 2007
Monday, October 22, 2007
How Do You Say That Again?
I knew there would be perks when I became the editor of USGlass. After all, what’s more glamorous than the world of glass? OK, maybe I anticipated more hard work than I did fun and excitement, but I was recently lucky enough to combine the two. The 15th Vitrum equipment and machinery trade show held in early October in Milan was my first international trade show.
I’d been overseas a few times in the past, and I was prepared for the usual hardships: not recognizing anything on the menus (or on the plates); perfecting Charades when communicating with shop owners; trying to remember what size shoe I wear in European sizes … But I wasn’t sure what to expect on the trade show floor, so I had plenty of questions. Would my boss really send me to a show where I couldn’t read the brochures or talk to the people in the booths? Would anyone have time to talk to a lowly editor from the USA? Would the Italian women scoff at my comfortable shoes? Would my brother’s Italian roommate get sick of me asking for translations?
My anxiety vanished, even before the jet lag subsided, once I reached the beautiful FieraMilano exhibition center in Rho. It was true, there were a small number of booths at the trade show where I could only exchange a smile and a shrug with the person pacing within. For the most part, however, it was fascinating to speak to people—even people I’d spoken to at recent American shows—about their products within the context of an international setting. I hadn’t thought before about the increasing popularity of solar glass in Europe, where astronomical fuel prices put our record highs to shame. Or considered how a piece of equipment designed for shower door notching could be adapted for more utilitarian functions (am I the only person who has never seen a shower door, much less a shower curtain, in Europe?).
And I couldn’t help but marvel at the size of the booths. To answer my earlier question – due to the large size of the booths, I was perfectly content with my ugly, yet comfortable, walking shoes. The mammoth pieces of equipment made the big booth sizes mandatory, of course. But for someone who has yet to step into a manufacturing facility, it was fascinating to wander within the confines of a company’s booth and watch one individual and then another set a line of equipment in action.
As I became used to the large booths, I started noticing other details—like the food. In the past I’ve appreciated the bowls of Snicker bars and the like often on display at trade shows in the States. But I’ve never been to a show where the wine comes out first thing in the morning alongside the plates of cheese, meat, olives, sculpted confectionaries and other amazing sights. As these goodies might suggest, even when company executives didn’t have a moment to spare for questions, this sense of hospitality kept attendees content to wait and socialize with their peers until a free moment arose.
Another of the many important details I took away from my trip was that the pocket-size Italian-to-English dictionaries leave out some critical translations. Luckily, I have a plan to fix that. I’m hoping to get your help in preparing for the next Vitrum, October 28-31, 2009, with my very own Glass Industry Italian to English Dictionary. It will be filled with such useful words and phrases as:
Vetro = Glass
Stato dell’arte = State-of-the-art
Fotovoltaico = Photovoltaic
Padiglione = Pavilion
Uscita = Exit
Permesso = You’re walking too slowly on the moving walkway
Espresso = My tongue doesn’t feel hairy this morning, do you have anything to drink?
And many more. For our overseas readers, please leave me a comment with the useful words and phrases you wish these slow Americans visitors would finally learn (or a comment defending your espresso). For my North American friends (and I saw at least a handful of you at the show), what invaluable words did you pick up on the trade show floor? Send in your suggestions - and just wait and see if they don’t show up in our Vitrum 2009 Preview.
In the meantime, keep an eye out for the November 2007 USGlass and the (more technical) review of this year’s show.
Oops, one last thing. As you might expect, I did make the most of every available sightseeing opportunity while in Milan. But even when wandering through the city, I couldn’t help but think about Italian glass. Check out this captivating view of the famous Galleria shopping mall in Milan:
I’d been overseas a few times in the past, and I was prepared for the usual hardships: not recognizing anything on the menus (or on the plates); perfecting Charades when communicating with shop owners; trying to remember what size shoe I wear in European sizes … But I wasn’t sure what to expect on the trade show floor, so I had plenty of questions. Would my boss really send me to a show where I couldn’t read the brochures or talk to the people in the booths? Would anyone have time to talk to a lowly editor from the USA? Would the Italian women scoff at my comfortable shoes? Would my brother’s Italian roommate get sick of me asking for translations?
My anxiety vanished, even before the jet lag subsided, once I reached the beautiful FieraMilano exhibition center in Rho. It was true, there were a small number of booths at the trade show where I could only exchange a smile and a shrug with the person pacing within. For the most part, however, it was fascinating to speak to people—even people I’d spoken to at recent American shows—about their products within the context of an international setting. I hadn’t thought before about the increasing popularity of solar glass in Europe, where astronomical fuel prices put our record highs to shame. Or considered how a piece of equipment designed for shower door notching could be adapted for more utilitarian functions (am I the only person who has never seen a shower door, much less a shower curtain, in Europe?).
And I couldn’t help but marvel at the size of the booths. To answer my earlier question – due to the large size of the booths, I was perfectly content with my ugly, yet comfortable, walking shoes. The mammoth pieces of equipment made the big booth sizes mandatory, of course. But for someone who has yet to step into a manufacturing facility, it was fascinating to wander within the confines of a company’s booth and watch one individual and then another set a line of equipment in action.
As I became used to the large booths, I started noticing other details—like the food. In the past I’ve appreciated the bowls of Snicker bars and the like often on display at trade shows in the States. But I’ve never been to a show where the wine comes out first thing in the morning alongside the plates of cheese, meat, olives, sculpted confectionaries and other amazing sights. As these goodies might suggest, even when company executives didn’t have a moment to spare for questions, this sense of hospitality kept attendees content to wait and socialize with their peers until a free moment arose.
Another of the many important details I took away from my trip was that the pocket-size Italian-to-English dictionaries leave out some critical translations. Luckily, I have a plan to fix that. I’m hoping to get your help in preparing for the next Vitrum, October 28-31, 2009, with my very own Glass Industry Italian to English Dictionary. It will be filled with such useful words and phrases as:
Vetro = Glass
Stato dell’arte = State-of-the-art
Fotovoltaico = Photovoltaic
Padiglione = Pavilion
Uscita = Exit
Permesso = You’re walking too slowly on the moving walkway
Espresso = My tongue doesn’t feel hairy this morning, do you have anything to drink?
And many more. For our overseas readers, please leave me a comment with the useful words and phrases you wish these slow Americans visitors would finally learn (or a comment defending your espresso). For my North American friends (and I saw at least a handful of you at the show), what invaluable words did you pick up on the trade show floor? Send in your suggestions - and just wait and see if they don’t show up in our Vitrum 2009 Preview.
In the meantime, keep an eye out for the November 2007 USGlass and the (more technical) review of this year’s show.
Oops, one last thing. As you might expect, I did make the most of every available sightseeing opportunity while in Milan. But even when wandering through the city, I couldn’t help but think about Italian glass. Check out this captivating view of the famous Galleria shopping mall in Milan:
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